China News Service, Sichuan News, July 23 (Zou Liyang, Wang Wei) On the 23rd, the branch venue of the 2020 Sichuan Flower (Fruit) Ecotourism Festival and the opening ceremony of the 29th Hejiang Litchi Festival were held in Hejiang County, Luzhou City. The Litchi Festival is under the guidance of Sichuan Forestry and Grassland Bureau and Sichuan Provincial Department of Agriculture and Rural Affairs, and hosted by Luzhou Municipal People's Government.

In recent years, Hejiang County has continued to deepen industrial integration by relying on provincial and municipal agricultural and tourism development policies. Hejiang Litchi is sold at home and abroad, and Hejiang Litchi Festival has gradually developed into a large-scale and sustainable agricultural and tourism integration well-known brand event In the opening ceremony, people from all walks of life who care about Hejiang and Hejiang lychee are looking forward to it.

At the opening ceremony, Yang Shihong, director of the Sichuan Forestry and Grassland Ecotourism Development Center, Zhang Luping, a second-level inspector of the Sichuan Provincial Department of Agriculture and Rural Affairs, and Zheng Hongxuan, chief agronomist of the Guangdong Provincial Department of Agriculture and Rural Affairs, delivered speeches. Hejiang County Party Secretary Li Renjun delivered an enthusiastic Speech. Subsequently, Sichuan Province and Guangdong Province signed the "Further Strengthening of the Agricultural Development Cooperation Framework Agreement between Guangdong and Sichuan". The Hejiang County People's Government signed contracts with the National Litchi (Longan) Industrial System, South China Agricultural University, Zhongli Group, and Lantian Group. Hejiang County Agriculture and Rural Affairs Bureau and Chongqing Jiangjin District Agriculture and Rural Committee also signed the "Strategic Cooperation Agreement for Jiangjin and Hejiang to Promote the Construction of Chengdu-Chongqing Modern and High-Efficiency Agricultural Belt."

In the opening ceremony theatrical performance, the dance "July · Sweet Litchi" and "Twelve Golden Hairpins-Litchi Red" showed the beautiful scene of the maturity of Hejiang lychees, and expressed people's deep love for China's latest ripening lychees; "A Thousand Years of Licheng" uses high-tech and artistic means to show the charm of "Thousand Years of Licheng·Sweet Hejiang" to the fullest; a pop-up video popular with young people + dance "Yang Guifei Loves Hejiang Litchi" It seemed to take the audience to the prosperous Tang Dynasty; finally, Lu Gengxu, one of the lead singers of the mainland group "Shui Mu Nianhua", sang the famous songs "Life with You" and "Away from Home", and tasted and promoted Hejiang lychees at the opening ceremony. The performance reached a climax.

During the opening ceremony, there were also interspersed links such as the awarding ceremony of the "most beautiful century-old lychee forest", the launch ceremony of the first batch of Hejiang lychee 2020, and the oath of the seven provinces lychee industry sales alliance. The development trend and firm confidence towards the world.

It is reported that Hejiang is the hometown of late-maturing litchi at the same latitude of the earth, and is the “Sichuan Litchi Cultivation Center”, “Maternal Garden of Litchi Commodity Production Base in the North of my country”, and “Subtropical Lychee Variety Gene Bank”. The existing litchi planting area is 306,000 mu, and the output this year can reach 40 million kilograms, accounting for more than 95% of the province's litchi production. "Twelve golden hairpins" such as the famous and high-quality varieties such as "Dailu" and "Tuo Ti" are well-known throughout the country for their unique flavor. The 29th Litchi Festival held this year aims to boost the marketing of Hejiang lychee, enhance the brand influence of Hejiang lychee, accelerate the spread of Hejiang lychee culture, and broaden the Hejiang lychee cultural tourism market. (Finish)